PassageX hires Lindsay, Stone & Briggs for public relations, digital marketing
MADISON, Wisconsin – PassageX, a Detroit-based startup that’s reshaping the secondary ticket market, has hired Lindsay, Stone & Briggs to lead its public relations and marketing efforts.
Using blockchain technology, PassageX lowers fees, and eliminates fraud and fake tickets – problems fans face daily when purchasing event tickets. PassageX allows any primary ticketing company or online marketplace to plug into its network, securing the benefits of the blockchain without changing the way they currently sell tickets. Fans can then validate tickets in one quick step before they purchase.
LSB will help PassageX share its story with frustrated fans, artists and venues worldwide who are looking for a better online marketplace, while also working with the company to attract investors.
“LSB has a long history of successfully launching new brands and products into the world,” said Alex Linebrink, CEO of PassageX. “Our partnership with LSB is going to play a significant role in communicating with fans, artists and investors, as we continue to grow at a rapid pace.”
Initially, LSB will lead PassageX’s public relations efforts, including media relations. LSB also will assist with digital content strategy and web optimization.
“Working with startups like PassageX is a passion for all of us at LSB, especially in the tech space,” said Amy Rohn, senior vice president and director of public relations at LSB. “PassageX is on a mission to solve a problem too many of us have begrudgingly accepted for too many years, and they have a great story – one we’re eager to share.”
Lindsay, Stone & Briggs is a Madison, WI based agency that combines data and creativity to drive our clients’ businesses forward. With a full suite of services, we provide comprehensive marketing solutions for a range of budgets across categories that include the home environment, food, healthcare and cannabis. The agency consists of a nimble team of digital natives, MBAs, art school grads, strategists, word nerds and tech geeks. Each LSBer brings a perspective that helps shape the best solution. Learn more at lsb.com.